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...Ready for It?
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<p>"...Ready for It?" is a song by the American singer-songwriter <a href="/facts/Taylor_Swift/gdDeCTku">Taylor Swift</a> from her sixth studio album, <i><a href="/facts/Reputation_(album)/0FwfQ6BN">Reputation</a></i> (2017). She wrote the song with its producers: <a href="/facts/Max_Martin/kI3zT6MP">Max Martin</a>, <a href="/facts/Shellback_(record_producer)/ABj5Jnay">Shellback</a>, and <a href="/facts/Ali_Payami/8sHYq4jW">Ali Payami</a>. An <a href="/facts/Electro_(music)/sELCNSRv">electro</a>, <a href="/facts/Electropop/kJlnJCgB">electropop</a> and <a href="/facts/Industrial_pop/Ua77gRPB">industrial pop</a> song, "...Ready for It?" incorporates elements of <a href="/facts/Dancehall/NDSxhrkt">dancehall</a>, <a href="/facts/Tropical_house/gqKUp48l">tropical house</a>, <a href="/facts/Hip-hop/7HjAPIEh">hip-hop</a>, and <a href="/facts/Trap_music/D9h4hpwW">trap</a>. It features Swift <a href="/facts/Rapping/I61JCune">rapping</a> and singing over heavy <a href="/facts/Synthesizer/NrmdVrPa">synthesizers</a>, <a href="/facts/Bass_note/WgrYFa8L">bass</a> <a href="/facts/Drop_(music)/SUlKnJt4">drops</a>, and <a href="/facts/Drum_machine/ltR2xFt3">programmed drums</a>. Lyrically, the track uses criminal imagery such as bank heist and ransom to depict lust and infatuation in a newfound romantic connection. </p><p>Swift premiered "...Ready for It?" during an <a href="/facts/ESPN/1FeLYofR">ESPN</a> college football match on September 2, 2017; the following day, <a href="/facts/Big_Machine_Records/dxSfgcux">Big Machine Records</a> released the song for digital download. The single was released to US radio as the second single from <i>Reputation</i> on October 24, 2017. Music critics generally described the production of "...Ready for It?" as anthemic and considered it a better single choice than <i>Reputation</i>'s lead single "<a href="/facts/Look_What_You_Made_Me_Do/GwGDsYTk">Look What You Made Me Do</a>". While most reviews praised the production elements, several regarded the track as generic and indiscernible from mainstream trends. </p><p>The single both peaked within the top 10 and received platinum <a href="/facts/List_of_music_recording_certifications/6CPQFNNn">certifications</a> in Australia, Canada, New Zealand, the United Kingdom, and the United States. The accompanying music video, directed by <a href="/facts/Joseph_Kahn_(director)/bMI6vkV4">Joseph Kahn</a>, features a dark, futuristic aesthetic and references <a href="/facts/Science_fiction/d9hE2Lwt">sci-fi</a> franchises. It depicts two versions of Swift dueling each other: a black-hooded human version and a mechanized, robotic version. Swift performed "...Ready for It?" live as the opener on the <a href="/facts/Reputation_Stadium_Tour/z2FxNK7B">Reputation Stadium Tour</a> (2018) and the first song of the <i>Reputation</i> act on <a href="/facts/The_Eras_Tour/MpbxGjj4">the Eras Tour</a> (2023–2024). </p>